Waymark: Insights

Insights

Read up on our latest thoughts and thinkings

Our Insights

Read up on our latest thoughts and thinkings.

Why speed matters in healthcare innovation: A guide to rapid prototyping

Matt Atkinson

From burnout to buy-in: How to keep morale high during digital transformation

Matt Atkinson

Transforming delay into momentum: Why healthcare can’t afford to wait

Matt Atkinson

Embracing the unexpected: Why real innovation doesn’t follow a straight line

Matt Atkinson

Turning uncertainty into progress: The power of rapid prototyping

Matt Atkinson

Rethinking Digital Transformation: Avoiding fragmentation in healthcare systems

Juan Cervantes

Curious ideation: Reimagining solutions through different perspectives

Matt Atkinson

6 AI-powered solutions for enhancing community engagement

Jason Hylton-Jones

Waymark celebrated as 'Champion of the Network' by The Consultancy Growth Network

Matt Atkinson

A comprehensive roadmap for integrating artificial intelligence in health and social care

Matt Atkinson

Waymark supports North East healthcare revolution with 5G networks

Matt Atkinson

Robotics and AI in healthcare: a new frontier for service excellence

Matt Atkinson

Why speed matters in healthcare innovation: A guide to rapid prototyping

Matt Atkinson

Nov 256 min read

Why speed matters in healthcare innovation: A guide to rapid prototyping

Innovation in healthcare is a complex contest between urgency and caution. Every new initiative, piece of technology and process...

From burnout to buy-in: How to keep morale high during digital transformation

Matt Atkinson

Nov 183 min read

From burnout to buy-in: How to keep morale high during digital transformation

Change is hard in any organisation. For healthcare, where the stakes are high and the pace is relentless, it can feel almost impossible. ...

Transforming delay into momentum: Why healthcare can’t afford to wait

Matt Atkinson

Nov 114 min read

Transforming delay into momentum: Why healthcare can’t afford to wait

You’ve had that idea sitting in your head for a while now. You know the one. It keeps you up at night. The one that has the potential to...

Embracing the unexpected: Why real innovation doesn’t follow a straight line

Matt Atkinson

Nov 43 min read

Embracing the unexpected: Why real innovation doesn’t follow a straight line

There’s comfort in making a plan. It’s neat. It’s predictable. It promises control. And for a while, it works. But life always throws a...

Turning uncertainty into progress: The power of rapid prototyping

Matt Atkinson

Oct 212 min read

Turning uncertainty into progress: The power of rapid prototyping

You know that feeling when everything starts to pile up? When time becomes the one thing you can’t control, no matter how hard you try....

Rethinking Digital Transformation: Avoiding fragmentation in healthcare systems

Juan Cervantes

Oct 73 min read

Rethinking Digital Transformation: Avoiding fragmentation in healthcare systems

We live in an exciting era for health technology. Never before has the potential for innovation been so vast and never before has there...

Curious ideation: Reimagining solutions through different perspectives

Matt Atkinson

Oct 52 min read

Curious ideation: Reimagining solutions through different perspectives

In the world of design thinking, curiosity isn’t just a trait, it’s a necessity. A child-like wonder can transform our approach to...

6 AI-powered solutions for enhancing community engagement

Jason Hylton-Jones

Oct 43 min read

6 AI-powered solutions for enhancing community engagement

Artificial intelligence has the potential to transform UK councils. It has a myriad of applications, from enhancing community engagement...

Waymark celebrated as 'Champion of the Network' by The Consultancy Growth Network

Matt Atkinson

Oct 42 min read

Waymark celebrated as 'Champion of the Network' by The Consultancy Growth Network

Last night, Waymark achieved a significant milestone by winning the 'Champion of the Network' award at the prestigious Connaught Rooms in...

A comprehensive roadmap for integrating artificial intelligence in health and social care

Matt Atkinson

Oct 48 min read

A comprehensive roadmap for integrating artificial intelligence in health and social care

Healthcare professionals are using AI to improve a range of services, from cancer detection to the provision of care for long-term...

Waymark supports North East healthcare revolution with 5G networks

Matt Atkinson

Oct 44 min read

Waymark supports North East healthcare revolution with 5G networks

A £1 million project has been announced to explore how 5G technologies can enhance and speed up the delivery of healthcare services in...

Robotics and AI in healthcare: a new frontier for service excellence

Matt Atkinson

Oct 43 min read

Robotics and AI in healthcare: a new frontier for service excellence

Recently, the Newcastle Hospitals Charity hosted the first in a series of ‘in conversation’ events, where the inaugural occasion was...

Unlocking the power of ROX: Return on Experience

Matt Atkinson

Oct 44 min read

Unlocking the power of ROX: Return on Experience

In today's digital age, every investment a company makes must yield a clear and measurable return. Traditionally, we’ve relied on ROI...

A lesson learned: Exploring and ideating an integrated approach to wellbeing

Matt Atkinson

Oct 42 min read

A lesson learned: Exploring and ideating an integrated approach to wellbeing

We're a digital company, busy working with Healthcare specialists to be part of the solution. The future of the NHS. We’re all very...

Design Thinking decoded: Kick-starting the future of innovation

Matt Atkinson

Oct 43 min read

Design Thinking decoded: Kick-starting the future of innovation

I've been creative for as long as I can remember and I've been facilitating group design workshops since 1999. We’re always searching for...

Request for proposal: Why RFP's are not future-proof

Matt Atkinson

Oct 42 min read

Request for proposal: Why RFP's are not future-proof

The problem with doing things the old way is, we're doing things the old way. In the public sector, there’s a pattern. It’s called...

Community-centric innovation: Using technology to build smart cities

Matt Atkinson

Oct 33 min read

Community-centric innovation: Using technology to build smart cities

The term “smart city” has become increasingly widespread over the last decade. For most people, it brings to mind concepts like...

6 ways digital technologies inform social inclusion and sustainability

Matt Atkinson

Oct 34 min read

6 ways digital technologies inform social inclusion and sustainability

The role of digital technology in the UK charity sector has grown increasingly prominent. It can act as a potent catalyst for social...

Boosting digital transformation in healthcare with the XITE Framework™

Jason Hylton-Jones

Oct 33 min read

Boosting digital transformation in healthcare with the XITE Framework™

Digital transformation is one of the most discussed topics in healthcare. Yet, ask ten professionals what they understand “digital...

How to craft your digital strategy and avoid common pitfalls

Matt Atkinson

Oct 34 min read

How to craft your digital strategy and avoid common pitfalls

Leaders in the public sector have a lot to contend with when it comes to digital transformation , from updating unfit-for-purpose legacy...