Insights.

Most organisations aren’t failing at AI because of technology - they’re failing because they’re looking in the wrong place. The real AI opportunities aren’t shiny innovations, they’re the everyday friction points: manual workarounds, broken handoffs, duplicated effort, and slow decisions that drain time and money. This piece shows how to surface, prioritise, and validate the AI opportunities already sitting inside your organisation - and turn them into measurable outcomes.

Most organisations aren’t failing at AI because of technology - they’re failing because they’re looking in the wrong place. The real AI opportunities aren’t shiny innovations, they’re the everyday friction points: manual workarounds, broken handoffs, duplicated effort, and slow decisions that drain time and money. This piece shows how to surface, prioritise, and validate the AI opportunities already sitting inside your organisation - and turn them into measurable outcomes.

Innovation in healthcare is a complex contest between urgency and caution. Every new initiative, piece of technology and process improvement, has the potential to save lives or improve patient outcomes. Yet, in an industry governed by meticulous regulations and deeply embedded systems, progress often moves at a slow pace.   In healthcare transformation, the cost of waiting is high. Patients miss out on improved care, staff remain bogged down by inefficiencies and organisation

Change is hard in any organisation. For healthcare, where the stakes are high and the pace is relentless, it can feel almost impossible.  The systems that you’re trying to improve? They’ve been around for years, maybe decades.  The people you’re asking to embrace a new way of working? They’ve seen projects come and go, promises made and broken.  You’re leading a digital transformation but there's a possibility you’re also battling fatigue, scepticism and fear of the unknown.

You’ve had that idea sitting in your head for a while now. You know the one. It keeps you up at night. The one that has the potential to transform patient care, streamline your processes, or give your team the efficiency they desperately need. Ideas are fragile. They can wither in the face of delay. And in healthcare, where lives and livelihoods are at stake, the cost of waiting is steep. Let’s talk about the hidden price tags that come with indecision and a slow roll-out. Be

There’s comfort in making a plan. It’s neat. It’s predictable. It promises control. And for a while, it works. But life always throws a curveball.   Discover, Define, Develop, Deliver?   In my years of supporting organisations to innovate, I’ve seen this time and time again. Organisations cling to linear planning and then voice disappointment when things inevitably go wrong. They think that sticking to a scripted approach will lead them to success. But it rarely does. The pla

You know that feeling when everything starts to pile up? When time becomes the one thing you can’t control, no matter how hard you try. Then you realise that you're way behind. A project that seemed manageable a month ago now feels like a massive problem.   A common story. Up against it. Clock is ticking. Budget is wasted.  This can be the reality for a lot of organisations, especially when it comes to digital transformation.   Question: What do you do when increasing time an

We live in an exciting era for health technology. Never before has the potential for innovation been so vast and never before has there been such a pressing need to improve the quality and efficiency of patient care. With this potential, the market is seeing a surge in independent suppliers offering their own digital solutions to public health systems like the NHS. The assumption is simple: competition drives innovation and the best solutions rise to the top. But does that lo

In the world of design thinking, curiosity isn’t just a trait, it’s a necessity. A child-like wonder can transform our approach to problem-solving and ideation. By embracing curiosity, we not only challenge the conventional but also unlock a playground of possibilities that can lead to groundbreaking innovations. Curiosity compels us to question what we know and explore what we don’t. This explorative urge drives us to look beyond obvious solutions. Digging deeper into the l

Artificial intelligence has the potential to transform UK councils. It has a myriad of applications, from enhancing community engagement to streamlining the allocation of resources.  In this article, we’ll look at six ways council leaders can implement AI . These use cases can reduce costs, increase efficiency and improve the outcomes and satisfaction of community members. AI-driven analytics for community feedback AI analytics tools process content on social media and other

Last night, Waymark achieved a significant milestone by winning the 'Champion of the Network' award at the prestigious Connaught Rooms in...

Healthcare professionals are using AI to improve a range of services, from cancer detection  to the provision of care for long-term conditions .  AI is streamlining administrative tasks, improving patient outcomes and supplementing the work of doctors and care providers. What’s more, the role of AI in health and social care is only set to grow. It’s incumbent on leaders to start implementing this transformative technology in a meaningful way, irrespective of whether they’re

A £1 million project has been announced to explore how 5G technologies can enhance and speed up the delivery of healthcare services in...

Recently, the  Newcastle Hospitals Charity  hosted the first in a series of ‘in conversation’ events, where the inaugural occasion was...

In today's digital age, every investment a company makes must yield a clear and measurable return. Traditionally, we’ve relied on ROI —Return on Investment—as the benchmark for success. The formula is straightforward: While ROI is a vital metric for understanding the financial gains of an investment, it fails to capture the full picture. ROI doesn’t tell you if your customers are satisfied or if your employees are more engaged. It measures only the monetary value, missing out

We're a digital company, busy working with Healthcare specialists to be part of the solution. The future of the NHS.   We’re all very busy looking for answers. But we've learned that sometimes, the answers that we’re looking for aren't in the usual places. It’s easy to think that healthcare is just about the science. About what happens in the hospital. About the medicine and the machines.  And yes, that’s a big part of it. Life sciences though, are the heartbeat of healthcare

I've been creative for as long as I can remember and I've been facilitating group design workshops since 1999. We’re always searching for the next big idea. The big spark. The epic breakthrough. But I've learned time after time that the real answer to achieving that goal isn’t just about having the right idea, it's about having the right approach. Design Thinking isn't a process; it’s a mindset and a toolkit. A way of seeing the world not just as it is, but as it could be. A

The problem with doing things the old way is, we're doing things the old  way.   In the public sector, there’s a pattern.  It’s called Request For Proposal (RFP). It’s a process built to tick boxes. But here’s a thought: If we always follow the same path, won't we always get the same results? We’re in a world where technology is moving fast. Where innovation doesn’t fit inside neat, tidy boxes. But still, the RFP tries to make it.  It locks us into a framework where decisions

The term “smart city” has become increasingly widespread over the last decade. For most people, it brings to mind concepts like hyper-connectivity, sustainability, smart roads and data-driven customisation in everyday services.  But one topic that doesn’t get nearly as much attention is the role of community-centric innovation . Yet it is of fundamental importance in modern urban planning.  In this article, we’ll explore how community-minded approaches are being used to buil

The role of digital technology in the UK charity sector has grown increasingly prominent. It can act as a potent catalyst for social inclusion and sustainability, overcoming many of the challenges that charities have traditionally faced. This post covers six technologies Waymark has used to help leaders drive digital evolution across their organisations. The intersection of digital technology, social inclusion and sustainability “Social inclusion” and “sustainability” have u